So Andy Coulson has been arrested and bailed over the News of the World phone hacking scandal. Where did it all go wrong for a former reporter on the Basildon Evening Echo?
Many commentators have already seen it as ambitious Essex Man with no class getting his comeuppance...
But delve a little deeper and there's evidence of another character flaw. The BBC profile claims that Coulson is a fanatical Tottenham Hotspur supporter. Why did a boy from Wicford desert West Ham, tradional repository of Essex hearts? Even Southend United would have been OK. But Spurs?
No wonder he apparently left his moral compass in Basildon.