The only plaice in Essex?

Today's Daily Mail reveals that a fish and chip shop in Ongar called The Only Way is Fish has received a threat of legal action from Lime Pictures, the makers of The Only Way Is Essex. They claim that they have copyrighted the phrase "The Only Way is…" and have insisted the chippy must remove its name within 14 days. Which all seems a rather humourless reaction by the Towie makers and is enough to make the locals look back in Ongar. For cod's sake, don't they realise that in Essex having a chip shop named after you is the highest accolade? It's enough to leave you floundering and is not b-reem. Click on the link to read the Mail's full story.