Good piece in Friday's Guardian on "the invention of Essex" by Tim Burrows. It covers similar material to my own tome The Joy of Essex: the rise of new housing in Basildon, Harlow and South Woodham Ferrers; Thatcher's appeal to council-house buyers; Simon Heffer's invention of Essex Man in 1990; Birds of a Feather; Mike Leigh's Abigail's Party (set in Romford); the creation of Essex Girls; Basildon Man; and uber Brexiteer and stereotypical Essex Man Mark Francois, MP for Rayleigh and Wickford.
Burrows ends up concluding that Essex Man is a good shorthand for politicians who claim to identify with working class culture and that actually the county is more diverse than is realised. "If Essex did not exist they would have to invent it."